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Fiama Di Wills
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  • Fiama Di Wills is an Indian personal care brand that offers shampoos, conditioner, bathing bars and shower gels

 Fiama Di Wills facts

  • It is owned by ITC Limited, an Indian conglomerate with a market capitalization of USD 40 billion and a turnover of USD 8 billion
  • Launched on September 15, 2007, the brand was the second to roll out of ITC’s personal care stable
  • Its USP is the blend of ature and science" across its portfolio of products, resulting from four years of intensive research at the ITC Research and Development Centre in Bangalore

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