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  • Amul is an Indian dairy cooperative, based at Anand in the state of Gujarat, India

 Amul facts

  • Formed in 1946, it is a brand managed by a cooperative body, the Gujarat Co-operative Milk Marketing Federation Ltd
  • (GCMMF), which today is jointly owned by 3
  • 6 million milk producers in Gujarat
  • Amul spurred India's White Revolution, which made the country the world's largest producer of milk and milk products
  • In the process Amul became the largest food brand in India and has ventured into markets overseas
  • Dr Verghese Kurien, founder-chairman of the GCMMF for more than 30 years (1973–2006), is credited with the success of Amul

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