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Privalia
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  • Privalia is the trading name for Privalia Venta Directa, SA, an online-fashion outlet, with operations across Spain, Italy, Brazil and Mexico


 Privalia facts


  • Privalia, which holds the leading market share in all these markets, organizes short, single-brand campaigns (lasting between 3 and 5 days) to which registered members are invited to shop via an email message and mobile alerts
  • Companies have an easy and profitable way of selling the remaining items in their product lines, and its customers obtain leading brand-name products with significantly lower prices than what they would find in stores
  • Privalia is headquartered in the [email protected] innovation district of Barcelona (Spain), and has subsidiaries in Milan (Italy), São Paulo (Brazil) and Mexico City
  • It employs over 900 people and has over 24 million registered users worldwide
  • About 75% per cent of Privalia's sales come outside of Spain, with Brazil coming as the main international market
  • On October 2010, Privalia completed a €70m ($90m) financing round, whereby global growth equity firm General Atlantic and venture capital firm Index Ventures joined earlier shareholders Highland Capital Partners, Nauta Capital, and Caixa Capital Risc
  • In November 2015, Privalia announces 60% of its sales come from mobile channel
  • Since 2010, Privalia has managed to obtain over 12 Million of downloads of its apps, available for Android, iPhone, iPad, Windows and Blackberry

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