- Charles Atlas was the developer of a bodybuilding method and its associated exercise program that was best known for a landmark advertising campaign featuring Atlas's name and likeness; it has been described as one of the longest-lasting and most memorable ad campaigns of all time
Born: | 30 October 1893 Comment | When did Charles Atlas die? / Died | 24 December 1972 | How many years did Charles Atlas live? / Lived | 79 years | Zodiac sign: | Scorpio |
Charles Atlas Net worth 2024 (estimated)
| How much is Charles Atlas worth? | Under review
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Charles Atlas facts
- Atlas trained himself to develop his body from that of a "scrawny weakling", eventually becoming the most popular muscleman of his day
- He took the name Charles Atlas after a friend told him that he resembled the statue of Atlas on top of a hotel in Coney Island and legally changed his name in 1922
- He marketed his first body building course with health and fitness writer Dr
- Frederick Tilney in November 1922
- Tilney wrote the original course "Health & Strength by Charles Atlas," and the duo ran the company out of Tilney's home for the first six months
- In 1929, Tilney sold his half of the business to advertising man Charles P
- Roman and moved to Miami, Florida, where he operated a very successful health food business until his death in 1977
- Charles Atlas Ltd
- was founded in 1929 and, as of 2015, continues to market a fitness program for the "97-pound weakling" (44 kg)
- The company is now owned by Jeffrey C
Bio / wiki sources: Wikipedia, accounts on social media, content from our users.
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