- An image messaging and multimedia mobile application created by Evan Spiegel, Bobby Murphy, and Reggie Brown when they were students at Stanford University
| Founders: | Evan Spiegel; Bobby Murphy; Reggie Brown |
Snapchat Net worth 2024 (estimated)
| | How much is Snapchat worth? | Under review
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What is Snapchat? / Facts
- The app's marketed product name was originally used to form the company Snapchat, Inc, which was later renamed Snap Inc
- The corporate headquarters are located in Venice, California
- The prototype for Snapchat was started by Brown and Spiegel as a project for one of Spiegel's classes at Stanford, where Spiegel was a product design major
- Beginning under the name "Picaboo", the idea was to create a selfie app which allowed users to share images that were explicitly short-lived and self-deleting
- The temporary nature of the pictures would therefore encourage frivolity and emphasize a more natural interaction
- When, in April 2011, Spiegel floated the product idea in front of his class as a final project, the classmates focused on the impermanent aspect of the potential product, and balked at the thought of temporary photos
- Murphy was eventually brought into the project to write the source code for the application, and Picaboo first launched as an iOS-only app in July 2011 from Evan Spiegel's living room (who was still staying at home with his father when not away at school)
- The application was relaunched two months later under the name Snapchat
- Snapchat evolved into a mix of private messaging and public content, including brand networks, publications, and live events such as sports and music
- Nevertheless, according to survey studies conducted in March 2016, the personal oriented messaging was still being accessed by users more than the publicly offered content that was being presented
- 71% of users surveyed said that they preferred the app for its chat, messaging, and imaging services, versus 5% who almost exclusively chose the various events, published features, and media content on a daily basis
- 24% responded that they accessed all features equally
- However, about three quarters of those surveyed were also familiar with the events, media brands, and celebrity content, having a favorable opinion of those areas
Bio / wiki sources: Wikipedia, accounts on social media, content from our users.
Wiki & wealth sources: Wikipedia, TMDb, social media accounts, users content, wealth specialized websites
Photo credit: https://www.wikipedia.org/
Last update: 18 March 2018
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