- Beauty store specializing in makeup, skincare, body, fragrance, nail, and haircare products. Reseller of over 300 brands, including its own.
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Real name: | Sephora | Founded: | 1969 | How old is Sephora in 2024? / Age: | 55 years
| Where was Sephora founded? | Paris, France | Headquarters: | Paris, France |
Sephora Net worth 2024 (estimated)
| How much is Sephora worth? | Under review
| Nationality: | French |
What is Sephora? / Facts
- Ancient name - The roots of the name lie in Moses' most beautiful wife, Zipporah. A good choice for promoting beauty product and keeping away from too well known, and wide spread beauty icons.
- Evolution - Founded in '69, got its first shape in the form of a perfumery chain, as a British-French partnership. In '93 it was purchased by Dominique Mandonnaud, who applied some genius touches to it, such as the assisted self-service. In '97, LVMH took over and had enough resources to back its international expansion.
- Flagship - By far the largest store, is the one in Paris, on the Champs Elysees, which attracts over 6m visitors yearly.
- International presence - Brings beauty to 30 countries in over 1700 store locations. Watch out ladies! Temptations might lurk just around the corner.
- Beauty mall - With over 300 brands, including its own, Sephora offers something for every taste, and almost any budget.
- They have names for everything - The staff is called, cast members, the sales floor is called the stage and everything else, backstage. The managers are called directors. Oh and they also call their uniforms, "costumes".
- Color IQ - It's the name of a device created by themselves that can scan your skin and recommend the best foundation to use for it from the 1500 options.
- Know how to make you come back - Great return policies and sampling bundles. They can even return you the difference in money if the product will go on sale within 2 weeks of your purchase. That's something that should bring a smile to everybody's face.
- Own beauty school - Science of Sephora is the company's beauty school, where new employees spend one month in everyday training
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Bio / wiki sources: Wikipedia, accounts on social media, content from our users.
Sephora Social Media Accounts
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